Bulletins, prayer chains, action alerts, renewal reminders, ride confirmations. Schedule sends, segment by group or tier or attendance pattern, track opens and replies.
What it does
Scheduled sends
Compose the weekly newsletter once; schedule it for Friday at 8 AM. Recurring sends (every Monday at 9, every Wednesday at noon) build themselves. One-off sends queue for any future time — useful for embargoed announcements, retreat reminders, or the renewal-reminder series timed to renewal anniversaries.
Segmentation
Segment by membership tier, by group, by attendance pattern, by engagement, by custom field. The Wednesday-night small-group reminder goes to that group only. The lapsed-member re-engagement series goes to lapsed members only. The youth-retreat announcement goes to households with kids in the right age range.
Templates
Save templates that carry your community's voice — the weekly bulletin, the prayer chain, the pastoral letter, the renewal reminder, the year-end statement. Templates support merge fields (member name, household, balance, upcoming program) and conditional blocks ("if member has kids in summer camp, include this paragraph").
Open & reply tracking
Open rates and click-through tracking per send, per segment. Replies route to the sender's inbox (or to a shared support inbox). Members who replied to last week's prayer-chain message show up in the pastoral-care team's follow-up queue — no replies lost to a noreply@ inbox.
A workflow walkthrough
The weekly bulletin at a faith community — Tuesday composition through Friday morning send, all on one workflow.
Tuesday — Maya opens the template. She duplicates last week's bulletin template, drops in this week's announcements, prayer requests, and event reminders. Merge fields automatically pull in upcoming-events data from the events module; she doesn't have to type the retreat date.
Wednesday — Senior minister review. The bulletin sits in the senior minister's review queue overnight. She reads it Wednesday morning, suggests one rephrase on the prayer request, approves. The system queues it for Friday morning send.
Friday, 8:00 AM — Send fires. The bulletin goes to 247 active members and 38 lapsed members. SMS version goes to the 12 members who prefer text-only. By 8:15, 30% have opened it.
Friday, mid-morning — Replies route. Six replies land — three with prayer requests, two RSVPing for the retreat, one with a question about the new-member class. Each routes to the right team member's inbox; the pastoral care team picks up the prayer requests immediately.
Monday — Engagement report. Open rate: 67% (above last week, above the benchmark). Click rate on the retreat link: 18%. The senior minister's weekly engagement view confirms the message landed.
Questions, answered
Set up your workspace this morning. Save your bulletin template this afternoon. Send Friday's newsletter on schedule — and watch the right cohort open it.
14 days free · Card required · Cancel anytime
